Datonics Audiences

Available for activation in programmatic, CTV, digital audio, DOOH & social environments.

Your marketing recipes deserve the richest data ingredients

Datonics 1,200+ syndicated audience segments covers 90% of North American households. We are powered by an in house ID graph awarded Adexchanger’s best identity solution in 2023 and 2024.

Direct Integrations

Minimum wait. Maximum scale.

Datonics has been directly integrated and distributing audience data to DSPs since 2009.

  • Accuracy

    170+ granted patents covering numerous areas of the targeting landscape and ecosystem, via parent company AlmondNet, Inc. Back to back winner of Adexchanger’s best identity technology in 2023 & 2024 via sister company Intent IQ.

  • Scale

    A diversified portfolio of online and offline data along with multi-sourced identifiers (cookies, MAIDs, email hashes, IPs) is amplified by the industry’s #1 ID graph.

  • Customization

    Direct distribution into DSPs allows Datonics to create custom audiences as well as aggregate multi-segment targeting to reduce your costs.

Activation Environments

  • Programmatic Audiences

    Scale, accuracy and speed with 1.5k prepackaged audiences and unlimited custom audiences.

  • TV Audiences

    Programmatic and I/O based  Data built on IP, HEM, and more ensures high fidelity match across channels.


  • Social Audiences

    Full audience targeting and attribution solution for the Facebook/Instagram platform.

  • OOH Audiences

    Optimize inventory using high quality data to buy the right board.

  • Enrichment

    Fuel your first party data to pinpoint your highest valued personas.

  • Insights

    Discover the potential of data-driven insights for informed decision-making.

Resources

Connect with Datonics

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