A Performance Boost At Your Fingertips

Safari Results Today. Preparation For Chrome Tomorrow.

 
 

Current cookieless environment

 
  • More than 40% of publisher inventory is cookieless today.
  • Publishers are paid half for cookieless inventory compared to cookied inventory.
  • Datonics enables advertisers to reach these 40% of users with 1:1 audience targeting.
  • Resulting in a boost in scale, conversions and ROI.
  • Explore the untapped cookieless frontier.
  • Safari results today. Preparation for Chrome tomorrow.

Distributed Identity

We utilize an in house award winning identity technology fueled by first party bidding data on 80k+ publisher sites. This ID graph is dynamically matched to IP addresses, hashed emails, mobile ad IDs and cookies on four different levels - household, person, device and browser.

 
 
 

We are connected.

Datonics data is everywhere you and your clients are.

 

Getting ahead of the cookie crumble

Cookieless Audience Targeting is under limited release for current Datonics and Intent IQ clients.

Schedule a consultation to learn more about how to set up a cookieless targeting campaign. 

 
 
 

A breakthrough in Cookieless Audience targeting

  • Addressable 1:1 targeting cookieless users
  • Pinpoint accuracy with massive scale that contextual targeting cannot achieve
  • Distributed identity technology
  • Attribution for cookieless conversions
How we do this Our Audiences