FAQ – Data Providers

Frequently Asked Questions – Data Providers

1. Does Datonics serve advertisements on my site?

No advertisements are served on your site. Only anonymous visitor behavior is collected.


1. What are the eligibility criteria for my site to qualify as a Datonics Data Provider?

Our platform is currently open to any online publisher that has commercially-monetizable US/UK/Canada-based traffic, with no setup fees and no hidden commitments.

As part of our commitment to social responsibility and privacy, we will not collect personally-identifiable information OR any information that relates to adult, gambling, or sensitive health matters.

2. Can I sign up as a Data Provider if I’m already a member of another ad network?

Yes. Datonics only collects anonymous user data, serves no ads on your site, and there is no impact on your current revenue generating efforts. Therefore, we do not interfere with any other ad campaigns on your website.

3. Do I need separate Datonics accounts for each website I own/manage?

No. Datonics makes it easy to manage multiple websites within a single Data Provider account.

Technical help

1. How do I integrate Datonics into my website?

The process of integrating Datonics with your website is short and simple. The basic integration requires the insertion of a 1X1 pixel tag into the website’s html. This code enables Datonics to record the website visitor’s exhibited purchase-intent behavior and store it in a cookie.

2. Will Datonics affect the functionality/latency of my website?

Datonics will have no effect on your current web page functionality or latency. We work with thousands of satisfied sites, use a code that loads after your site content loads, and use a monitoring service to track performance.

Payments and Earnings

1. How do I earn money from Datonics?

Each time we make money using your website visitor data to deliver an ad, you get paid. We bring the advertising partners, you get the revenues.

2. What reporting will I receive?

When you log-in to your account, you will be able to view the following online reports within the below-mentioned timeframes for the month in question:

Queries – updated daily.
Classification of the queries into our 300+ segments – updated daily.
Total Revenue – updated within 45 days of end of month.
Geographical distribution of the queries – updated daily.
Referral Destinations – updated within 30 days of end of month.

3. When do I get paid?

Every month. At the end of each monthly payment period, Datonics calculates your earnings for that month and issues your payment within 45 days of the end of the payment period, with the exception of monthly earnings of less than $250 which remain in your account and are added into the following month’s earnings.


1. Why do we have a Privacy section?

We are committed to consumer privacy and we feel it is important to inform our partners about the steps we can take together to protect consumer privacy online.

2. Why do I need a Privacy Policy for my site?

Having a Privacy Policy is an important part of fulfilling your responsibility to your website visitors and ensures that they are informed about how you work to protect their privacy.

3. What if I don’t have a Privacy Policy?

While we cannot provide Privacy Policy recommendations for your unique site and recommend that you consult with qualified privacy counsel, we can recommend tools to help you generate a privacy policy.

4. Why is Datonics asking me to make modifications to my Privacy Policy?

We may ask you to make minor modifications to your Privacy Policy in order to ensure that your website visitors are informed about how Datonics works with your site and to enable them to opt-out in the event they do not wish to participate.

5. Will my website visitors be aware of data collection activity?

Yes. A two-line notice will need to be added to your Privacy Policy to inform your website visitors of non personally-identifiable data collection. We will provide you with the language.

6. Does Datonics collect personally-identifiable data?

No. Only commercially-monetizable data such as “keyword” and “category” is collected.

7. What language needs to appear in my Privacy Policy?

As a member of the NAI, Datonics has agreed that our partners at minimum incorporate the following language in their Privacy Policy: We use third-party advertising companies to serve ads and collect information when users visit our Site. These companies may use information about users’ visits to this and other websites in order to provide advertisements on our Site, other websites, and other forms of media about goods and services of interest to such users.